American soccer player Megan Rapinoe has been announced as a spokeswoman for vitaminwater, and stars in its #beatryathletecontest campaign.

The campaign encourages customers to try new activities and share an image on social media with the hashtag #beatryathletecontest to be entered in to a prize draw. Rapinoe commented 'I'm excited to partner with vitaminwater on the #beatryathlete contest because I'm definitely a "try" person. I love to try new things and always challenge myself to enjoy new experiences, places and anything outside the norm'.